Dr. Halimin Herjanto is an Assistant Professor of Marketing at the University of Incarnate Word San Antonio, Texas, USA. In order to support the Merdeka Belajar Kampus Merdeka (MBKM), Dr. Herjanto gave a lecture in the Public Diplomacy course. His session was chaired by Dr. Agus Trihartono. The focus of the presentation was "The Power of National Brand". The guest lecture was held online on March 18, 2022 and May 23, 2022.